John Donne Essay -- John Donne Biography Poets Poetry Essays

John Donne John Donne had a rich life full of travel, women and religion. Donnewas born in 1572 on Bread Street in London. The family was papisticalCatholic which was dangerous during this time when Catholicism wasbeing abolished and protestant was taking over. Donnes farther was aniron monger who died in 1576. At 11 Donne and his jr. brother wentto university and studied there for three years then he went toCambridge for a further three years.He left without any degrees because as a Catholic he could not averthe Oath of Supremacy, which made you swear an oath declaring HenryVIII as head of the Church of England, Donne refused to swear this. In1592 Donne joined a law practice and a legal career seemed ahead ofhim.In 1593 Donnes brother Henry died of a pyrexia in prison after beingarrested for sheltering a catholic priest, John Donne then started toquestion his faith and wonder why his brother who was doing g-ds willwould be allowed to be arrested and die in jail. As both his farthe rand brother had now passed away Donne inherited a considerable amountof money, which he fatigued on women, travelling and other pleasurablepursuits. In 1596 Donne joined a naval expedition against the SpanishArmada. One year later he sailed to the Azores. lots in John Donnespoems they include his travels and experiences for instance in thepoem To his mistress going away to bed he says license my roving handsand permit them go O America My new found land1 Donne possibly meansthat the woman in front of him is a new land waiting to be discoveredand explored. In 1598 Donne was appointed Private Secretary to SirThomas Egaton. This meant he was on the road to a promising career.Later in 1601 John Don... ...is piece and how he thought also how hewas conflicted throughout out his life about whether he should convertor not and risk a animation in hell and eternal damnation to furtherhis career. I hope you enjoyed my essay.--------------------------------------------------------------- ------1 To his mistress going to bed, by John Donne, John Donne Everymans poetry2 The Flea, by John Donne, Complete English Poems, Everyman3 The Canonisation, by John Donne Complete English poems Everyman4 ib.5 Hymn to g-d the Father by John Donne, ibid.6 ibid.7 ibid.8 The Good Morrow, by John Donne ibid9 The Sonne Rising by John Donne, John Donne Everymans Poetry.10 A Valediction Forbidding Mourning, by John Donne, ibid 11 To his mistress going to bed, by John Donne, ibid.12 ibid13 ibid

In Distrust of Movements :: Analysis, Wendell Berry

Humans crave improvement, humans crave progress, and humans crave identity. For many, these cravings are satisfied inside the ideas and actions behind sociable movements. According to Dictionary.com, the definition of a social movement is, a group of people with common ideology who try together to come through certain general goals (n.d.). Frequently, these social movements center around a singular issue. In his essay tit guide In Distrust of Movements, Wendell Berry (2000) refers to single-issue movements as discouraging (p.333). He writes, I have had a number of useful conversations about the necessity of getting out of movements even movements that have seemed necessary and dear to us when they have lapsed into self righteousness as movements seem almost invariably to do (p.331). Berry is incorrect in his belief that single-issue movements are idle and inevitably fail, and flagrantly disregards history in making such an assertion. Since the advent of the printing press , human communication has grown exponentially. The 20th century is certainly no exception to this trend as we have seen in the advent of radio, television, and the internet. The ease of communication allowed the voice of the masses to be readily heard, and has proved advantageous for social activists and the causes they championed. Such advantages did not go to waste as we have witnessed in movements like the civil rights movement or Fair Trade. Even today, we hear the cries of the lodge in Wall Street protestors. The truth is, progressive movements and their political pull are here to stay and contrary to Berrys (2000) belief, those that grow around a single issue are just as successful as their multi-faceted counterparts. To give an example, the aforementioned Civil Rights Movement stands as a prominent prototype of a triumphant single-issue cause. Clear and precise, the goal of this cause was to grant African Americans the same legal rights allowed to any other American citizen. This effort ultimately led to such legislation as the American Civil Rights Act of 1964 (The Civil Rights Movement, n.d.), and the Fair Housing Act of 1968 (Fair Housing Laws, n.d.). Berry (2000) asserts that one of the study faults in movements is that They almost always fail to be radical enough, dealing finally in effects rather than causes (p.331). What was the Civil Rights Movement though, but a solution to an effect rather than a cause?

A Night to Remember in Mexico Essay -- Mexico Personal Narratives Viol

A Night to Remember in MexicoWhen the event was over, it either seemed like a blur. I didnt know what had just happened but I knew that I didnt like it. The night was filled with frenzy in the air and smell in the streets. The Security guards, and for that matter the people that we had come with, departed. My friend and I, although encircled by masses of people, stood alone on a street corner. There I was, standing in a place that was foreign to me, in which I had only two companions. The night air slapped me in the face, and I awoke to reality. I was surrounded by drunken Americans laughing and enjoying themselves on the streets. This is a night that would be burned into my memory forever an event that would change who I am and how I looked at life, but for now it was time to figure out how to get out of Mexico. Earlier that week I had hopped in my car and headed for my friends house in Tucson. He had told me to meet him the night before we were supposed to leave so that we coul d pack and then get going early the next day. When I arrived at his house, still early in the day, I greeted my friend and then proceeded to throw my bags into the back of his truck. We gathered all of our things and made sure that we had all of our items. We settled in for the night at his house, excited about what was to come. Maybe these expectations would be falsified later on sure but for now all that was in our minds was the salty ocean air, and the electrified dance clubs.The next day my friend Danny and I got up early to meet the people that we would be staying with, in the house we had rented in Mexico. When Danny and I arrived at the house where these people lived, I exited the truck and looked around. From first glance there s... ...he face numerous times. This problem between the group left us all defenseless in an area where none of us could let down our guards for fear of what might happen resulting from our presence in a foreign land. The cardinal of us were able to find a cab to take us back to the house we had been staying at. Danny told me that we needed to leave that night before Mike and matt got back. He then continued to inform me that the two had carried guns across the border and would have no qualms with coming into the house and using them on myself and the other mixed in the conflict while we were asleep. We went back to the house, packed our things and headed for the border. As a result of this experience I have started to look more carefully at my first perceptions of people and going with what I believe. I was lucky to escape from this situation, not in jail and not dead.

How Changing the Structure of an Organization Can Provide a Satisfying

The people employed within a company arrest the key to a more productive and efficient organization. The way in which people are managed and poseed at work has major effects upon quality, guest service, organizational flexibility and costs. For any employee to be successful, businesses are starting to recognize the need for employees to be fully engaged within the company and are evermore seeking ways in which they can increase employee engagement and also motivate people to want to come to work rather than have to. Employee discipline is a process that has been created to help individuals within organizations to acquire and maintain a confidence and commitment that will improve performance and enhance the skills and knowledge chemical group of the individuals and the organization as a whole. Developing people is therefore a critical process because it allows individuals to benefit in terms of personal competence, growth, adaptability and continual employability, thence cre ating a sense of job satisfaction. Within this essay we will be looking at key strategies that organizations adopt in order to successfully develop and engage their staff so as to benefit both the individual and the company as a whole. I was always conscious that I was fashioning people come to work when they did not want to. They would rather be doing other things. So we created the conditions whereby people not only had to come to work in order to earn a living - they also wanted to come to work. Ricardo Semler (1992)To improve the motivation and performance in the workplace people development should be business led and strategic. Longer term goals and perspectives give coherency and direction to its employees over time. Furthermore, vision is the p... ...iend at work. If you put all this into place you would cultivate what the Gallup musical arrangement illustrates as employee engagement. i.e. an employee who is entirely concerned and passionate to the highest degree their occupation.The essence of Peter Senges views are that the majority of people would like to feel as motivated about their work as they do about their lives. Major organisations can adopt clear objectives in an attempt to create a engaged workforce, however with my own research I have discovered that the areas I have touched upon are just tip of the iceberg in terms creating an environs in which people will wake up on a Monday morning with the same feel good factor that is present at the weekend. In an ideal world the preferred type of organisation is one that listens to and reflects upon the heartbeat of the organisation - its employees and what they value.

Downsizing in America :: Essays Papers

Downsizing in America- INTRODUCTION - Downsizing, restructuring, rightsizing, even a term as obscure as census enrollment has been used to describe the plague that has been affecting corporate America for years and has left many of its hardest working employees without work. In the 1980s, twenty-five percent of middle guidance was eliminated in the United States (Greenberg/Baron 582). In the 1990s, one million managers of Ameri do-nothing corporations with salaries over $40,000 also lost their jobs (Greenberg/Baron 582). In total, Fortune 500 companies permit eliminated 4.4 million positions since 1979 (Greenberg/Baron 627). Although this downsizing of companies can have many reasons behind it and cannot be avoided at times, there are simple measures a company can take to make the process easier on the laid-off employees and those who survive with the company.- STAGES OF DOWNSIZING - The downsizing process can generally be broken down into collar distinct stages. The first stage is called the diagnostic stage. In this stage, management staff pulls together and determines the amount of costs and expenses that need to be reduced, and how much can lie with out of layoffs (Moore 49). This stage usually takes about two to three months to complete. During this time, the upper management reviews all financial records in order to determine how much moldiness be cut from salary expenditures (Moore 50). This stage is concluded when the senior management has a detailed plan on who leave be let go, and who leave remain with the company. During this stage, there is one common mistake many companies make lack of communication. The middle management is usually left out of all downsizing plans. This is wrong and creates a big mistake. Middle management should be looked upon as a valuable tool for giving input where cuts should be made (Moore 51).The adjacent stage of downsizing is the implementation stage. During this stage the employees are laid off. The time between an announcement and the actual layoff should be as short as possible. This will almost insure that a panic will be avoided, and give a clear view of the situation at hand without causing mass-hysteria.In a managerial position, it is difficult to explain to an employee that he or she is being laid off, but Terrence Moore gives a guideline on how it should be done. Small verbalize should be avoided. Management should clearly explain that the employee is being laid off and be prepared to answer questions directly avoid beating around the bush.

Downsizing in America :: Essays Papers

Downsizing in America- INTRODUCTION - Downsizing, restructuring, rightsizing, even a term as obscure as census readjustment has been utilise to describe the plague that has been affecting corporate America for years and has left many of its hardest working employees with come out work. In the 1980s, twenty-five percent of middle management was eliminated in the United States (Greenberg/Baron 582). In the 1990s, one zillion managers of American corporations with salaries over $40,000 also lost their jobs (Greenberg/Baron 582). In total, Fortune 500 companies have eliminated 4.4 million positions since 1979 (Greenberg/Baron 627). Although this downsizing of companies can have many reasons behind it and cannot be avoided at times, there are simple measures a company can restoration to make the process easier on the laid-off employees and those who survive with the company.- STAGES OF DOWNSIZING - The downsizing process can generally be broken down into three unambiguous layers. The first stage is called the diagnostic stage. In this stage, management staff pulls together and determines the amount of costs and expenses that need to be reduced, and how much can come out of layoffs (Moore 49). This stage usually takes about two to three months to complete. During this time, the upper management reviews all financial records in order to determine how much must be cut from salary expenditures (Moore 50). This stage is concluded when the senior management has a detailed plan on who will be let go, and who will wait with the company. During this stage, there is one common mistake many companies make lack of communication. The middle management is usually left out of all downsizing plans. This is maltreat and creates a big mistake. Middle management should be looked upon as a valuable tool for giving input where cuts should be made (Moore 51).The next stage of downsizing is the implementation stage. During this stage the employees are laid off. The time between an announcement and the actual layoff should be as short as possible. This will just about insure that a panic will be avoided, and give a clear view of the situation at hand without causing mass-hysteria.In a managerial position, it is difficult to explain to an employee that he or she is being laid off, but Terrence Moore gives a guideline on how it should be done. Small talk should be avoided. Management should clearly explain that the employee is being laid off and be prepared to answer questions directly avoid beating around the bush.

Cultural background Essay

1. How do cultures shape minds? The cultural ancestry of a certain individual a good deal makes an impression on the individual itself. However, if the individual is more often exposed to a certain culture that is totally different from their ancestry, there is a greater chance of adapting to the said culture in order for them to fit-in with the population. 2. What cultures actuate middle and high school students?The Hispanic/Mexican and Asian cultures have more effect on middle and high school students since they make authentic that the next generation realize the importance of having their own distinct culture regardless of their ability to adapt to the cultural conditions of the country where they reside. 3. What literacies influence students thinking and behavior in and out of school? Literacy in the English language is the major influence followed by literacy in cultural heritage.4. Where is our adolescent literacy crisis grow? It lies in the ability of the adolescent to adj ust to both the family and social environment in relation to their quest for knowledge during their formative years. 5. How can teachers respond to literacy and larn challenges in their content area classrooms? The teachers can set the learning pace that would put the students, regardless of intellect or cultural background, at ease in the classrooms making them eager to learn more.

Principles of Accounting Essay

1.Analyze the effects of Draper Consulting transactions on the accounting equation. Use the format of Exhibit 1-6, and include these headings Cash Accounts receivable Supplies Equipment Furniture Accounts payable and Draper, capital.2.Prep are the income teaching of Draper Consulting forthe month ended December 31, 2012.3.Prepare the statement of owners equity for the month ended December 31, 2012.4.Prepare the balance sheet at December 31, 2012. grace ADetails of Transactions1. Received $18,000 cash and gave capital to Draper.2. give monthly office rent, $550.3. give cash for a Dell computer, $1,800. This equipment is expected to remain in service for five years.4. Purchased office furniture on account, $4,200. The furniture should last for five years.5. Purchased supplies on account, $900.6. Performed consulting service for a client on account, $1,500.7. Paid utility expenses, $250.8. Performed service for a client and accredited cash of $1,100.1 Received $42,000 cash and gave capital to Stewart.4 Purchased supplies, $700, and furniture, $1,900, on account. 6 Performed services for a law firm and received $1,400 cash. 7 Paid $24,000 cash to acquire land for a future office site. 10 Performed service for a hotel and received its promise to pay the $1,000 within one week. 14 Paid for the furniture purchased September 4 on account. 15 Paid secretarys bi-monthly salary, $490.17 Received cash on account, $400.20 Prepared a design for a school on account, $700.28 Received $2,100 cash for consulting with Plummer & Gorden. 30 Paid secretarys bi-monthly salary, $490.30 Paid rent expense, $650.30 Stewart withdrew cash of $3,000.Requirements1.Open the following T-accounts Cash Accounts receivable SuppliesFurniture Land Accounts payable Stewart, capital Stewart, drawing Service revenue Salary expense and Rent expense. 2.Record each transaction in the journal, using the account titles given. Key each transaction by date. Explanations are not required. 3.Post the tra nsactions to the T-accounts, using transaction dates as posting references in the ledger accounts. Label the balance of each account Bal, as shown in the chapter. 4.Prepare the discharge balance of Doris Stewart, Designer, at September 30, 2012.

Intel Case

Intel makes the microprocessors that are found in 80 percent of the worlds ain computers. In the early days, Intel microprocessors were known simply by their engineering be, such as 80386 or 80486. Intel positioned its chips as the most advanced. The trouble was, as Intel soon learned, numbers cant be trademarked. Competitors came out with their own 486 chips, and Intel had no way to distinguish itself from the competition. Worse, Intels growths were hidden from consumers, buried deep inside PCs.With a hidden, ntrademarked product, Intel had a hard time convincing consumers to pay more for its high-performance products. Intels response was a marketing campaign that created history. The company chose a trademarkable name (Pentium) and launched a marketing campaign to build awareness of the Intel brand. The Intel inside(a) campaign was Intels effort to get its name outside of the PC and into the minds of consumers. Intel used an innovative concerted scheme to extend the reach of its campaign.It would help computer makers who used Intel processors to advertise heir PCs if the makers also included the Intel logo in their ads. Intel also gave computer manufacturers a rebate on Intel processors if they agreed to place an Intel Inside sticker on the outside of their PCs and laptops. Simultaneously with the cooperative ads, Intel began its own ad program to familiarize consumers with the Intel name. The Intel Inside campaign changed Intels image from a microprocessor maker to a quality standard-bearer.The ads that included the Intel Inside logo were designed to create confidence in the onsumers mind that purchasing a personal computer with an Intel microprocessor was both a safe and technologically sound choice. Between 1990 and 1993, Intel invested over $500 million in advertising and promotional programs designed to build its brand equity. By 1993, Financial World estimated the Intel brand to be worth $17. 8 billion. Intel continues its integrated campaigns to this day. For example, when launching its Centrino brisk platform, Intel began with TV ads that aired in the United States and 11 other countries.These ads include the animated logo and ow familiar five-note brand signature melody. Print, online, and outdoor advertising followed unawares thereafter. Print ads ran in magazines and featured ads that targeted that magazine. For instance, an ad appearing in a sports magazine showed the logo in the center of a tennis racquet with the tagline blue performance laptop. No strings attached. Simultaneously, Intel held a One Unwired Day event that took place in major cities such as New York, Chicago, San Francisco, and Seattle.In add-on to allowing free trial Wi-Fi access, each city held festival events that included live music, roduct manifestations, and prize giveaways. The company also set up free access demonstration sites (with wireless Centrino-powered laptops) in areas frequented by road warriors, such as San Franciscos airport. To boost interest in mobile computing, the company partnered with Zagat Survey to produce a mini-guide inserted into The New Yorker that identified more than 50 Wi-Fi Hotspotsmainly restaurants and hotelsin the One Unwired Day cities. Finally, Intel ran online ads on such Web sites as CNET. om and Weather. com. Yahoo created a Wi-Fi bone marrow Web ite co-sponsored by Intel and featuring Centrino advertising.The Unwired campaign was another Intel success in marketing integration. The $300 million total media effort for the Centrino mobile platform helped generate $2 billion in revenue for Intel during the first nine months of the campaign. Among marketers, Intel won the Innovation award in the Business Superbrands Awards 2003. Going forward, Intel CEO Craig Barrett said the company give aggressively target opportunities outside of its traditional revenue stream in PCs.The company ill be moving beyond Intel Inside to Intel EverywhereIntel chips in every type of digital device possibl e, from cellphones to flat-panel TVs to portable video players and wireless home networks, even medical diagnostic gear. The company is targeting 10 new product areas for its chips. If the new markets take off, theyll increase demand for PCs and services, bringing new revenues for Intels core products even if its own new products do not succeed in these markets. In 2005, former marketer Paul Otellini will succeed Craig Barrett as CEO and take the helm of this $34 billion company.

Social Program on the Elderly

The break down of senescence and the remote not only finagles with the physical aspect of ageing but it goes on to discuss the other social implication of the branch of ageing on social structures.The processes atomic number 18 very contradictory if considered in the place setting location for example, hoary battalion in the fresh, so c on the wholeed civilized society, argon held in low social status as compared to their counterparts in the backward areas, further much they do not readily accept that senescent is a process that one has to undergo if he/she is to fully complete the human life make pass a fact that is readily accepted by the elderly in a backward society (Aye & Oberg, 1997). Gerontology is a field that deals in the study of ageing and the elderly.The field not only deals in the physical aging process but also discusses areas like sociology and burnish that are highly powerful in the aging process (Manning, 2003). The thesis of the paper is to come up wi th a comprehensive program that would deal effectively with the job of the elderly in the society. Statement of the Problem The society that we are currently living in has an ever increasing number of persons over the age of 65 years. The rate of aging has considerably increased.The social effects of aging should be viewed from different points of view which include the spare-time activityion of what aging is and the effects of the s fear phenomena (Aye & Oberg, 1997). In the uncivilized finishings the elderly are prise as they are seen to be a source of immense k instantlyledge and thus they play the role of decision making. In the modern society such knowledge is rarely considered to be of use as the current society views such accumulated wisdom to be outdated and obsolete. On the other hand, the elderly are less acceptant of the imagination that aging is inevitable to them as living humans.Advancements in several(prenominal) fields for instance comestible and medicine has t urned the nature of aging from inevitable to delayable or in some cases preventable (Hooker, 1978). As compared to a couple of decades ago people now live longer as a result of better hygiene, food and healthcare. Thus due to this changes in demographics sociologists nowadays speak of population ageing. To bring the problem into perspective in Britain the proportion of the elderly in the society was 5% in 1850, the current proportion is 25%. The problem is brought out more understandably by putting into consideration the population increase that is of over 700%.With the current trends almost all developed countries go forth experience the problem of ageing populations. In the developed world one out of every six people is an elderly man. The forecasts h white-haired back projected that in the next 30 years 25% of the population ordain be composed of the elderly. The situation is more grim in Austria and Germany where it is projected that by 2030 the population of the elderly all ow for be 33% and 50% respectively (Watson, 1985). The problem is aggravated by the trend of the ever increasing number of the very old people in the population of the elderly.The process which is at times referred to as the ageing of the elderly is a phenomenon in which the number of persons in the lower ages in the population of the elderly perpetually becomes peanut to the number of the extremely elderly. The number of persons over the age of 85 years in the next 50 years will be six times the current number. Description of the Organization. Overview This program is aimed at bringing together the elderly in a bid to improve their lives in a family like setting. It because includes the furnish of basic health services and counselling in order to improve the ageing process for the elderly.Authority The program is constituted under the US laws that kick for the creation of social programs that cater for special interest groups like the elderly. Scope The program will provide hea lthcare to the elderly as its basic mandate. To aid this, the program will also provide nutritional services and a forum through which the elderly drop interact with both the elderly and the five-year-old in a family like setting. The program will also be involved in counselling and outreach programs for the elderly. Eligibility The following two conditions must be met by all who wish to join the program Must be of 65 years and above. Must have documents proving his/her identity and age. Benefits The benefits of the program are The elderly are provided with better healthcare. The elderly are provided with better nutrition. Provides a platform through which the elderly can interact with their peers thus dispelling the happening of loneliness. Goals Efficient service provision to the elderly in the society. Reach as many elderly persons in the society as possible. Objectives To provide a community for the elderly through which they can feel more appreciated as a constituent part of the society. To visualise that the elderly find a community in which they can feel more attached to. To ensure the elderly also contribute to the development of the society. To ensure the elderly have access to recreational facilities. To ensure the elderly have access to basic healthcare and nutrition. Services Provision of basic healthcare services to the elderly in the society. Providing peer mechanism through which the elderly allude to their peers and to the young as they relate their experiences. Advising on and provision of proper nutrition services to the elderly. Mission StatementTo ensure the betterment of life for the elderly by providing to them all their basic needs as human and social beings in an ethical manner. Value Statement As a social program we believe in respect and adherence to the human rights. We therefore help the elderly as a means of alleviating and/or eliminating the suffering both physical and psychological that is associated with old ag e. We value the family as the basic social unit. Code of Ethics There are several rules that must be put in place to ensure that the ethics code and mission statements are adhered to in the course of achieving the objectives of the program.The rules can be categorized into those that deal with the relationship between the worker and the elderly and those that deal with the worker and the administration (Watson, 1985). They include Human rights The social worker must at all times protect the rights of the elderly. Furthermore, the rights of the social workers must be respected by both the patients and the administrators. Confidentiality Confidential information on the patient must never be delivered to other persons without the consent of the patient or the intervention of the law. maestro developmentThe social worker and all other employees must exhibit competence and act according to the schoolmaster ethics and standards as stipulated by their professions code of ethics. acc ount business leader The social workers and all other employees are answerable to the patient and the administration. Stewardship The program is responsible for the life of the elderly under their care and all employees must move and act in a manner that is aimed at achieving the mission of the program. Group Autonomy The organization and all that are involved in the program will at all times respect the culture, autonomy and rights of the program. Conflict of Interest All complaints or issue arising in the course of working must be addressed through the laid down guidelines Respect, equity and combining. The organization will always strive for an environment in which all members live with respect and trust for each other and where decisions are make in an equitable manner. Tools, process and methods All processes, methods and tools will be utilize as per the requirements of the profession and as per the professional ethical code. Law The program will at all times obey the a uthority under which it is instituted.Organizational culture The organizational culture that will be adopted is the clan culture. This type of corporate culture is characterized by a family like setting in the organization (Watson, 1985). The personal wellbeing of the elderly and the people attending to them is a great concern in this type of culture. Furthermore, social workers and the elderly will be encouraged to interact at a more personal level as such interaction will go in line with the objective of creating a family like setting for the elderly.This type of culture is also characterized by promotion from within, which will aid the creation of a family like setting for the elderly which is in line with the objective in the quest for the mission. Leadership The leadership approach that will be employed by the program is transformational leadership. The leadership will be aimed at inspiring and motivating employees so that they can achieve new heights in both their personal and social lives. This kind of leadership has four components namely charisma or idealized influence, motivation, individualized considerations and intellectual stimulation.Being charismatic is defined as having a dynamic, commanding and energetic presence. Such leaders are often idealized. Motivation means having the ability to appeal to basic values coupled with compelling vision. The ability to revivify people into thinking differently is referred to as intellectual stimulation. Lastly, paying attention to and impact peoples need is referred to as individualized consideration. This program typically presents a clash between standards of behavior and values. Furthermore, the evidence of the problem that the program deals in are found on forecasts and are therefore not quite clear.Transformation leadership is best suited for this kind of situation because, a leader who has a good idea and integrity is more likely to create a change or implement the idea if he/she presents the case with enough enthusiasm that will inspire the people. Oversight There are two important aspect in evaluating the success of an organization. These are service delivery and the method or technique used in evaluation. The important aspect to look at are what we want in a good service delivery system. There are several key areas that our services must fit in, these are Our services must be integrated and continuous Accessible to the elderly Promote a culture of accountability for actions and decisions in service delivery. Integration and Continuity The program will deliver more than a single program benefit or service. On that account, problems of integrating different program operations, benefits, and services are always an issue. For instance, if system or program parts are not integrated, clients or consumers may be continually sent from one office to the next without understanding the reasons for being shuffled around, this can be so frustrating.Thus integrating the services that are often mandatory by persons seeking a particular service will ensure integration and also ensure good service provision while at the same time cutting on the costs. The continuity of the program will be ensured by following up all decisions and advice may have been made concerning the old people. Every policy will have an implementation plan that is conclusive and addresses the entire problem of the elderly. Accessibility The program is also set on the key value of accessibility as a service is of no importance if it cant be accessed by the target population.To ensure this, the services will be provided in all the major towns in readily accessible areas by any means of public transport. The procedures in accessing the services are also childlike and do not require much paper work nor prowess in reading or writing. The personnel will also be a mixture of several ethnic groups in order to ensure ease of communication in cases where the service seeker cannot communicate effectively in incline or in other major languages. Accountability Another key ideal that the program will be built on is accountability.The following will be implemented to ensure accountability Mechanism will be put in place for instance, the use of suggestion boxes, to aid the identification of employees that are irresponsible. It should be possible for both the employees and their bosses to identify the specific organizational policy that justify any policy by creating well defined policies. Creating mechanisms through which hearty disagreement, with the preceding opinions by outside third parties, can be heard and resolved. This is provided for in the rules.Independent observers and valuators will be involved in evaluating the success of the program by getting the elderly persons involved in the program take on the service delivery and the effect the program has had on their lives. The success of the program will thus be evaluated by comparing the input into the program and the outpu t. Conclusion The above program if well implemented will lead to the improvement of the lives of the elderly in various locations, even though success largely depend on its implementation.Reference List Aye, K. , Oberg, K. (1997). Elderly Men Special Problems and Professional Challenges. New York, customs duty Series, Spring Publishing. p. 18 Hooker, S. (1978). Caring for the Elderly People. London Routledge & Keagan Paul. p. 12 Manning, S. S. (2003). Ethical Leadership in Human Services. Boston Allyn and Bacon. Watson, D. (1985). A Code of Ethics for accessible Work The Second Step. London Routledge & Kcgan Paul. Wilding. p. 32

Analysis of Widower in the Country by Les Murray Essay

Les Murrays poem Widower in the Country highlights the painful effect of the finish of a love one. His tone in this poem is one of grief and loneliness, and through strong imagery and emotive language, the composer draws tabu empathy and interest from the reader. This poem describes how insistent life be advances aft(prenominal)(prenominal) someone very close to you passes away.The composer conveys a strong feeling of grief and pain in the poem. The composer creates an empathy towards the widower, by expressing just how lonely he feels after his wife had died, and he had to stay in the place that they had shared together. Through the use of multiple metaphors, The Christmas paddocks aching in the heat/The windless trees, the nettles in the yard , the composer builds a path into how the widower is aching after the grief of losing his wife. windless trees implies the feeling of death, as the trees submit no leaves, whilst nettles evokes the pain and burning he is feeling at this difficult time. The reader realises that this might be a difficult time for the widower, and empathises to attempt to feel what he feels.Les Murray creates an overall feeling of grief and loneliness throughout his poem. Murray clearly outlines just how much losing a loved one makes you suffer and hurt for a very long time. The poem is structure in a way that establishes the routine of morning, afternoon and evening that widows or widowers are forced through to change their every daylight lives to suit after losing their partner. The composer uses enjambment and a metaphor to create this idea. The roof reflects the sun and makes my eyes / Water and close on bright webbed visions smeared / On the dark of my thoughts to dance and go through away. Murray makes it easy for the readers to relate to the text by creating a clear empathy for the grief and loss the widower is feeling in the poem. Some people can not regain the strength to lead a normal life after losing those dear to them .The poem reveals how monotonous life becomes after losing their partner. The widower lives day to day and tries to get through daily life without his partner, but finds that he suffers for it. People who live a monotonous life tend to keep to themselves and may come off as sharp, as they are so stuck to their routine so they dont have to think about anything other than the work they have to do to avoid the prickly pain. The composer uses repetition Ill go, to reinforce the monotonous, day to day life that widowers lead. Ill get up soon, and leave my bed unmade./Ill go outside and split off kindling wood demonstrates the feeling of numbness that the widower feels, and the feeling that he doesnt want to get out of bed and go and live his life, because he feels as though he cant live it without his wife.This poem highlights how a widower leads his life after losing his wife. Murray demonstrates how people in outback Australia deal with loss. The widower is still trying to live through the grief, pain and torture that people suffer after losing their loved ones, and the composer creates a clear empathy towards the widower. The widower leads a monotonous life, and struggles to get through day to day life without his partner. The poem effectively demonstrates how a widower feels after losing their wife, through strong metaphors, emotive language and repetition.

Does Globalization necessarily lead to cultural homogenization? Essay

Globalization entered everyday face usage in the early Sixties, following the periodical of Marshall McLuhans Gutenberg Galaxy (Mc Luhan 1962). Malcolm Waters, a principal authority on the subject, define sphericization as a process in which the limits of geography on social and ethnic arrange custodyts retreat and as a consequence people become ever much aw atomic number 18 that such constraints be retreating (Waters 1995, p. 3). The term ball-shaped is an astoundingly recent creation, appearing for the first time in the 1986 second edition of the Oxford English Dictionary.The OEDs definition of to globalize is easy and to the point to render global. In globalization a large and incr backup proportion, whether native-born or of immigrant backgrounds, be also people with little or no education and few Marketable skills (Cohen and Kennedy 2000, 75). Globalization, in transnational corporate lingo, is conceived as the stand of three stages of global trans seduceation since 19 45 (Jameson and Miyoshi 1998). The impact of the new world economy has been just as great on North-South relations as on North-North matchlesss.For one thing, as Manuel Castells suggests, some parts of the South are becoming increasingly irrelevant and marginal to the world economy (Castells, 1997). In other parts, the possibilities for in arrangement-based development are there, besides a totally different set of new policies is required. These policies would have to be based on the development of homo productive potential. In everyday usage, globalization is associated with the idea that advanced capitalism, aided by digital and electronic technologies, will ultimately obliterate local traditions and creates a homogenized, world last.Critics of globalization fight that human experience everywhere is becoming fundamentally the same. The transformative power of digital technologies in a globalised world means that information and k forthwithledge have now become media of produ ction, displacing many kinds of manual work. Marx thought that the working yr would bury capitalism but as it has turned out, capitalism has buried the working class (Hutton and Giddens 200122).Globalization is both Homogeneity-Heterogeneity as it refers to both the compression of the world and the intensification of knowingness of the world as a whole. In other words, it covers the acceleration in concrete global interdependence and in consciousness of the global whole (Robertson 1992 8). It involves the crystallization of four main components of the global-human circumstance societies (or nation-states), the body of societies, individuals (selves), and humankind.This takes the form of processes of, respectively, societalization, internationalization, individuation, and generalization of consciousness about humankind (Robertson 1992 215-6 1992 27). Rather than referring to a multitude of historical processes, the excogitations above all capture the form in terms of which the wor ld has moved towards unicity (Robertson, 1992 175). This form is practically contested. Closely link to the process of globalization is therefore the problem of globality or the heathenish terms on which coexistence in a single localize becomes possible (Robertson, 1992 132).The actual process of globalization has been erratic, chaotic, and slow. Some observers of modern politics argue that a basic version of world culture is taking function among extremely educated people, particularly those who work in the rarefied domains of international finance, media, and diplomacy. Hyper elites of this nature make up what Samuel Huntington (1996) calls a Davos culture, named after the Swiss township that hosts yearly meetings of the World Economic gathering.Whatever their ethnic, spiritual, or national origin, Davos participants are said to follow a identifiable lifestyle characterized by consistent demeanor (social ease, aristocratic manners, and the ability to tell jokes), techno lic it complexity (knowledge of the latest software, communications systems, and media innovations), complex understanding of financial markets and currency exchange, postgraduate education in powerful institutions, common dress and grooming codes, similar body obsession (dietary restraint, vitamin regimes, fitness routines), and a control of American-style English which they use as the main medium of communication. ace cultures in the global age of communication which is distinguished by growing and complex connectivity (Tomlinson 1999)Davos people, it is asserted, are instantly identifiable and feel more comfortable in each others presence than they do amongst less sophisticated compatriots. The World Economic Forum no longer commands the consideration it did in the Nineties, but the term Davos has entered world vocabulary as a synonym for late- ordinal-Century cosmopolitanism. Building on this idea, the sociologist Peter Berger (1997) argued that the globalization of Euro-American academic agendas and lifestyles has formed a worldwide ability club culture. Since the Sixties, international funding agencies have sustained academic exchanges and postgraduate training for scholars in developing countries, permitting them to build alliances with Western colleagues.The long-term consequence, Berger argues, is the formation of a global network in which similar values, attitudes, and research goals are collective. Network participants have been instrumental in encouraging feminism, environmentalism, and human rights as global issues. Berger cites the anti-smoking movement as a case in point the movement began as an elite North American preoccupation in the Seventies and whence spread to other parts of the world following the forms of academes global network. As with Davos sophisticates, members of the international faculty club rely on English to communicate with each other. The anthropologists Ulf Hannerz and Arjun Appadurai have studied similar elites that work o n a global scale.Hannerz (1990) believes that a world culture appeared in the late Twentieth Century, stemming from the activities of cosmopolitans who nurtured an intellectual approval for local cultures in the developing world. The new global culture, in this interpretation, is based on the organization of diversity rather than a replica of uniformity. heathen globalization refers to the intensification and expansion of cultural flows across the globe. Obviously, culture is a very broad concept it is frequently used to identify the whole of human experience (Steger 2003 69). By the end of millennium, international elites had organized dozens of NGOs to assist preserve cultural diversity in the developing world.Institutions such as Cultural Survival (located in Cambridge, Massachusetts) now work on a world scale, drawing watchfulness to indigenous groups that expect to see themselves as first peoplesa new, global description that emphasizes common experiences of utilization. A ppadurai (1997) claims that modern diasporas are not simply transnational but post national meaning that people who work in these spheres are unaware of national borders and socialize in a social world that has several home bases. Fundamental to these elite visions of globalism is a disinclination to describe exactly what is meant by culture. This is not unexpected, given that the idea of culture has become one of the more or less contentious issues in contemporary social sciences.Throughout most of the Twentieth Century, anthropologists defined culture as a shared set of beliefs, customs, and ideas that held people together in identifiable, self-identified groups. Scholars in several disciplines challenged the idea of cultural tackiness as it became obvious that members of close-knit groups held fundamentally different visions of their social worlds. Culture is no longer professed as a pre-programmed mental library, a knowledge system inherited from ancestors. Modern anthropologi sts, sociologists, and media specialists treat culture as a set of ideas, aspects, and expectations that are continually changing as people respond to changing circumstances.This logical development reflects communal life at the turn of the Twenty-First Century the disintegration of Soviet socialism and the rise of cyber capitalism , both of which have increase the perceived speed of societal change everywhere. Globalization empowers the hybridization of nations and communities to fight cultural imperialism or chauvinism by religious serviceing them to describe who they are, where they come from, and where they are going. Globalization and technology assist communities to develop cultural networks, free from state or hierarchical controls, regulations, or limitations. It also helps to demystify cultural differences by easing intercultural connectedness, interactions and hybridization. Therefore, while properly managed, globalization can be good for cultural inspiration, diversity and development.There is a new cosmopolitanism in the air as, through criticism, the concept has been rediscovered and reinvented. As the late Nineties there was a sharp increase in literature that attempted to relate the discourse on globalization (in cultural and political terms) to a redefinition of cosmopolitanism for the global age. The new cosmopolitanism is the prerogative of wealthy, self-serving, anational agents of capital on the one hand and, on the other, international moralists. Nussbaum, 1996, 5. For this reason it is worth pointing out that etymologically, cosmopolitan is a blend of cosmos and polis. Thus cosmopolitanism, captivatingly enough, relates to a pre-modern ambivalence towards a dual identity and a dual devotion.Every human cosmos is root (beheimatet) by birth in two worlds, in two communities in the cosmos (namely, nature) and in the polis (namely, the city/state). More exactly, every individual is rooted in one cosmos, but concurrently in different citie s, territories, ethnicities, hierarchies, nations, religions, and so on. This is not an elite but rather an inclusive plural membership (Heimaten). world part of the cosmos nature, all men (and even all women) are equal yet universe part of diverse states organized into territorial units (polis), men are different (bearing in mind that women and slaves are expelled from the polis). Leaving aside for one moment the issue of women and slaves, cosmopolitanism at its root includes what was separated by the logic of barring later on.Cosmopolitan ignores the either/or principle and symbolizes Sowohl-alsauch thinking, the this-as-well-as-that principle. This is an ancient hybrid, melange, scape, flow idea that is even more structured than the new offshoots of globalization discourse. Thus cosmopolitanism generates logic of non-exclusive oppositions, making patriots of two worlds that are concurrently equal and different. The anti-globalization label became prevalent after the Seattle dem onstration, apparently a coinage of the US media (Graeber 200263). However, it is significant to realize that the term is strongly contested amongst activists and that many, if not most, reject the label anti-globalization entirely. So what is it, exactly, that activists oppose?Although there has been significant attention paid lately to militarism in the context of the wars in Afghanistan and Iraq, it seems to me that most activist accounts in recent years have focused more centrally on phenomena linked with economic globalization the increasing power of corporations, the growing role of international financial institutions, and the neoliberal policies of trade liberalization and privatization propounded by the latter and from which the former benefit. These are seen to produce economic inequality, social and environmental destruction, and cultural homogenization. They are also accused of leaching power and autonomy away from people and governments of being anti-democratic. Such an understanding of the enemy chimes with many commentaries on the movement (Starr 2000 Danaher and Burbach 2000). It can also be discerned on activist websites.The Charter of Principles of the World Social Forum (2002) declares participant groups opposed to neoliberalism and to domination of the world by capital and any form of imperialism. The statement of principles on the Globalize Resistance site (2002a) indicates that it is primarily against the backstage of corporate power over peoples lives under the heavy hand of international financial institutions similar to the WTO and IMF. The groups newsletters then prey the exploitative practices of particular multinational corporations and draw attention to problems of debt and financial restructuring. Lastly, the Peoples Global Action manifesto (1998) articulated opposition to the expansion of the role of capital, through the help of international agencies and trade agreements.There are significant rings here with academic depic tions of globalization. I have argued elsewhere that an economic-homogenization model of globalization is becoming increasingly dominating in both academic and popular usage, which focuses attention on the improved combination of the global economy and its homogenizing effect on state policy and culture (Eschle 2004). Such a model is prevalent in International Relations (IR). It is characteristic of liberal IR approaches that support globalization that skeptical refutations of globalization are described as exaggerated and ideological and critical IR theories condemn globalization as profoundly damaging.It is with this last, critical, approach in IR that we find the strongest resonance with activist discourses. Both activist and academic critics share the assumption that globalization equates with the neo-liberal economic developments described above. Then, in an extremely significant move, these developments might be linked to the underlying structures of the economy and globaliza tion reinterpreted as the latest stage of capitalism. According to Klein, the critique of capitalism just saw a comeback of Santana like proportions (200212). The global culture is usually used in contemporary academic discourse to distinguish the experience of everyday life in specific, exclusive localities.

Remembering an event

Before w stickling was constantly that little overweight chaff who was instantly being make fun of when I was in elementary and middle school, which explains why Im shy sometimes towards people because Im afraid I might be judged. Also at home when I was young, I would always get yelled at for everything that did even when I didnt do anythings because was the oldest of my brother and sister. All know is that I didnt standardized my childhood at all as I was growing up. When became a teenager, I started high school and things changed.Things started to change when started high school, I darted fashioning overbold friends, and was in like manner ditching a big bucks and making terrible decisions. Freshman yr wasnt that bad because wasnt failing, but at the same time I wasnt acquire ingenuous Benefactors grades. Sophomore year I started operose my grades because started hanging out with kids older than me, so would ditch a lot. They werent in gangs or anything bad, they were just older than me and had cars. I already had the thought in my bye that wasnt going to go to college, or that wasnt going to do anything good in my life.Once I started noir year everything changed. I met this kid in my class named Juan, who was into military things and sports that had to do with fighting. In the winter, Juan had told me that he wanted to join wrestling, and that I should join with him, so I did. When the season started I didnt mean I was going to stick with it because I didnt know anybody, and would get tired quickly. Weeks passed and I started to learn more moves, and I also began losing weight and gaining muscle. I began ingest healthier and started lifting more weights.The coach noisy always joke around with us after we had a good practice and serious if he cut that we didnt try at all. The thing that do everybody look up to the coach and respect him was that he would give us motivational speeches before and after our matches, which make me win each time. Senior year came, and got the varsity spot for heavyweight and that made me get really excited. The coach talked to me and told me that if wanted the spot permanently and also to be in the team, I had to quit ditching my classes and start getting my grades up. Ewe the coach was right so told him that I would, and I did. That year was my best season because I went undefeated for 14 matches, and I won four tournaments first place, and my final get in was 22-4. By the end of senior year, I had made a lot of friends, and also I was passing my classes, and if I wanted to Benefactors graduate all had to do was make up the classes that I failed my freshman and sophomore year by attending night school. This event changed me by making me try harder in life if I want to achieve my goals.At the end of it all wrestling was en of the biggest events that I want to keep remembering for the rest of my year came, and I got the varsity spot for heavyweight and that made me get really excited. The coach talked to me and told me that if I wanted the spot start getting my grades up. I knew the coach was right so I told him that would, and did. Thayer was my best season because I went undefeated for 14 matches, and won four tournaments first place, and my final record Benefactors graduate all I had to do was make up the classes that failed my one of the biggest events that want to keep remembering for the rest of my life.Remembering an eventBefore wrestling was always that little overweight kid who was instantly being made fun of when I was in elementary and middle school, which explains why Im shy sometimes towards people because Im afraid I might be judged. Also at home when I was young, I would always get yelled at for everything that did even when I didnt do anythings because was the oldest of my brother and sister. All know is that I didnt like my childhood at all as I was growing up. When became a teenager, I started high school and things changed.Things started to change when started high school, I darted making new friends, and was also ditching a lot and making terrible decisions. Freshman year wasnt that bad because wasnt failing, but at the same time I wasnt getting good Benefactors grades. Sophomore year I started lowering my grades because started hanging out with kids older than me, so would ditch a lot. They werent in gangs or anything bad, they were just older than me and had cars. I already had the thought in my head that wasnt going to go to college, or that wasnt going to do anything good in my life.Once I started noir year everything changed. I met this kid in my class named Juan, who was into military things and sports that had to do with fighting. In the winter, Juan had told me that he wanted to join wrestling, and that I should join with him, so I did. When the season started I didnt think I was going to stick with it because I didnt know anybody, and would get tired quickly. Weeks passed and I started to learn more moves, and I al so began losing weight and gaining muscle. I began eating healthier and started lifting more weights.The coach loud always joke around with us after we had a good practice and serious if he saw that we didnt try at all. The thing that made everybody look up to the coach and respect him was that he would give us motivational speeches before and after our matches, which made me win each time. Senior year came, and got the varsity spot for heavyweight and that made me get really excited. The coach talked to me and told me that if wanted the spot permanently and also to be in the team, I had to stop ditching my classes and start getting my grades up. Ewe the coach was right so told him that I would, and I did. That year was my best season because I went undefeated for 14 matches, and I won four tournaments first place, and my final record was 22-4. By the end of senior year, I had made a lot of friends, and also I was passing my classes, and if I wanted to Benefactors graduate all had t o do was make up the classes that I failed my freshman and sophomore year by attending night school. This event changed me by making me try harder in life if I want to achieve my goals.At the end of it all wrestling was en of the biggest events that I want to keep remembering for the rest of my year came, and I got the varsity spot for heavyweight and that made me get really excited. The coach talked to me and told me that if I wanted the spot start getting my grades up. I knew the coach was right so I told him that would, and did. Thayer was my best season because I went undefeated for 14 matches, and won four tournaments first place, and my final record Benefactors graduate all I had to do was make up the classes that failed my one of the biggest events that want to keep remembering for the rest of my life.

Six by Karen Tayleur Persuasive Speech Essay

One Car. One After Party. 6 People. 6 Points of View. But precisely one bycome. An incredible plot, relatable characters, and a mystery that keeps you chooseing till midnight. It is distant any declargon I have ever read before. 6 by K atomic number 18n Tayleur should be read by each and every one of you as it is a fantastic unused for teenagers and deserves to be analyse by future grade tens. This novel has every occasion you could ever want in a great keep back mystery, romance, experience, drama and more. The ending is brilliant, I felt like I knew these characters and feared for their lives.Straight a way when reading this discussion we are given a plot which relates to a mysterious crash that happened on the night of the socio-economic class 12 Formal. The book starts six months before this crash where the only things we know is who was involved and when it happened. We dont know how it happened and what the outcome is. It starts with Sarah telling her part of the st ory, which begins with the characters finding a dead girl in the woods. As readers, immediately we are on the edge of our seats. The author definitely used this to her advantage because not only did it draw us in, but it also made for an incredible plot.See more Ethnic groups and racialism essayWe are introduced to six characters Sarah, the brainiac whose goal is to make a difference in the world Poppy, who believes she was natural with psychic powers Virginia, your typical mean girl Nico, the footy player who loves a laugh Finn, your usual school hottie and Cooper, that chilled out guy who wants to be rich. Tayleurs unique style of writing allows us to genuinely relate and interrelate with the qualities of these six characters. She has positioned them in a way so we female genitalia hear the views of every character, not beneficial one. This is the story about how a car with 6 seniors rolled on the night of the year 12 Formal after-party.Although its not just my story. (pg 15 -16). As you can see through this quote by Sarah, each character plays a vital role in the final outcome. The characters rightfully came to life this way and it demonstrates what a tremendous author Karen Tayleur in truth is. This book talks a lot about friendship whos friends with who, whos pretending and whos the enemy. Does this sound similar to reality? Poppy and Sarah are best friends in the novel, although often this friendship is put to the test as Poppy believes she was born with a power while Sarah has comprehend enough of it.This friendship is very realistic as sometimes we dont always go with our friends however we know that they will always be there for us. Just like Sarah is for Poppy, and Poppy is for Sarah. School Highlights so Far Meeting my BFFL, Sair. (p7). Early on you discover that Virginia is your typical mean girl in this story. So it is very surprising when she invites Poppy and Sarah over one day. Our lives could not be described as a Venn diagram, for V irginias circle of friends and mine had never overlapped. (p18). As you continue to read you start to wonder, was she really just cosmos friendly? Or was there something more behind that?This book takes the problems we sometimes face with our friends and turns them into an exceptional story, something that can be quite challenging. However in 6 it has been done spot on. By the end of the novel, readers really question the value of life and how it can be taken away in a field of study of seconds. You are left with questions like how would I cope with losing my best friend? Or my sister? How would I feel if I was the one responsible? These are questions that some of the characters in 6 faced, and through Tayleurs excellent writing, you feel as though you are experiencing these events yourself.For example, when she described the dead body in the woods, you really felt like you beside the body yourself. Life is something that we all take for granted and it was something that someone in this book also took for granted. Poppy believed in fate. I guess it was fate that threw the 6 of us together, if you believe in that come apart of thing. Or destiny. Fate or destinyis there really a difference? (pg 16). Using these opposite concepts of life made for a very effective novel that makes everyone who reads it stop and think about who they are as person.I dont want to say too much about this novel because, like all mysteries, the end is the best part. The way the author presents the values of friendship and life allows teenagers to really take a step back from reality. By having six main characters, there is definitely at least one that you can connect to, whether it be Sarah, Poppy or Cooper. I think that is the best thing about this novel that it has something for everyone. I personally guarantee that anyone who reads 6 will love it so what are you waiting for?

Impact of Advertising on Children Essay

diary of investigate in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 The post of Television advertisement and Its Effects on Children Amin Asadollahi1 Student of PhD Marketing Manage custodyt, Science and search Branch Muslim Azad University, Tehran, Iran Email amin_asadollaheeyahoo. com Neda Tanha Student of advertisement and Marketing, University of Applied Sciences, Tehran, Iran Email nedatanha62yahoo. com ABSTRACT The preponderance of obesity and the growing append of obesity in children with the academic, political and social issue has been.TV ads show a signifi fundamentt affinity between ingestion) denote stigmatizes, b) a variety of steep-energy intellectual nourishments advertised, c) all the victuals there. Most children argon awargon(p) of the intention, but the ads be skills that do not use them unless explicitly noted that the response should be. Policymakers, consumers and those involved with organizations link up to childrens serv ices stinker be to a greater extent stringy to engage kids. Beginning with a queenful strategy to enhance food safety information between children and their families at the start and then revolve around on increasing childrens consumer skills.Keywords Television Advertising, Perception, Children, nutritionstuffs INTRODUCTION If the TV to a (public university) substructure be taken that all segments of the population of each age range who are under the covers, not of fortune. Hence it is unavoidable to direct its programs to be to a greater extent than(prenominal) investment. TV should not be considered as a source of income if you call up that the media is the most important. For lack of the necessary costs of functions that are expected to fuck off a media will concur a negative effect.Perhaps one of the major pests that lurk in the media sat on this base is the creation of private video. (Power) and (capitalistic) are two large chains of many large and small fa ther turned to captive So chances are the custodians of authoritarian capitalist and virtually high And assuming that some of them are innocent of power and capitalism ,There are people around the powerful and the media to focus on the desired direction. So probably the custodians of these chains are held consciously or unconsciously . It seems the idea is to delineate the great d impatience that should re important unaware of it.The arrangements with regard to the prevalence of obesity in childhood are increasing earthly concernwide Large and important part in the TV ads for food has been distributed. (Boyland et al. , 2008, 780). The prevalence of obesity and the growing increase of obesity in children with the academic, political and social issue maintain been. Among the various factors set as possible reasons for the rise in childhood obesity Trends such as changes in vacuous activities and know directge of nutrition, process in picture advertise is e particular(preno minal)ly important for children.Unin melted effects of advertise on children include Ask the children, materialism, and take note of despair, dissatisfaction with family demeanor and the date is. Unintended effects of announce on children from early 1970 began the second half of this decade the rate reached its peak and has declined over the past a few(prenominal) years. Research shows a decline from 1980. The reclamation search and advertizing effects on children (Especially todays kids are more vulnerable to publicize) and the two decades prior to the advertising business has increased significantly.Advertise on this ideology that demonstrable the property and assets are important and critical quality like beauty success and happiness are attainable only with acquiring material possessions. The results of these promotions to increase demand for purchase by children and indirectly increase the childs parents are fighting. The ads lack the purchasing power of parents, or d iscard to cause unhappiness and discomfort in children are buying.Advertising products customized with a world full of comely people show in the real world while their children are compared with the ideal world and conflict in the world because they are unhappy. Younger children than older children are at risk of complications ads. I clear they have less 1 . Corresponding Author Amin Asadollahi, Department of Business Management, Science and Research Branch, Moslem Azad University, Tehran, Iran, E-mail amin_asadollaheeyahoo. com 1 Interdisciplinary Journal of Research in Business Vol. 1, Issue. , (pp. 01- 06) September, October, 2011 and less power can have a critical view And secondly, their demands can not delay it more than different handed-down groups with parents are involved In addition, smaller children can not express their wishes to take advantage of coherent techniques temporary hookup older children and the desire to express the logic of the techniques they use And why the schoolboyisher children to show their anger more And in like manner create more conflict. Also shown that boys more girls are persisting in their demands and more parents are involved with.Male children are spending more violence, while girls are more courtly and a great deal are expressed to apply to the purchase offer. Apart from that conflict between parents and children in the family some the purchase occurs. An some other problem is that kids tend to play with toys with their friends spend their sequence advertised On the other hand instead of his good friends and that it lacks a certain kind of toys they are willing Occasional no-good friends are certain that the toys they play The issue of discrimination in society and their friends will cause a forced choice.These three forms of physical aggression, verbal and psychological effects on children caused by children tend to heed the movements of athletes or models. Are inconsistent with the terms of the gender b ecause usually the role of women in advertising and men as agents of grade 2 are shown in Table 1. And play a major role in advertising is more often the men present. Most women in terms of cleaning, etc. . . . heap while most men in the great outdoors and responsibilities are shown.REVIEW OF THE RELATED literary productions Television, Children and Advertising Via the magic of television deals to overspread program which can have profound effects on the developing world and the children to change their lives. No doubt with the development of new networks and satellite television in the world scene, the children will be more vulnerable to the effects of various television In other words, the potential impact of the television spectrum can be put on their young viewers, with the widespread act of this media has become more widespread.After the family television programs and personalities of the most important factors in forming a childs education is one Television teacher is a po werful, yet dangerous. Imitation, along with the concept, personality development and behavioural problems, the effects of television on children is a special way into his mind.When watching TV programs are on track and learning programs offered via television, the unconscious is far, Children are not aware that their demeanor and the behavior of others are acquired, the intensity of television can be considered as One of the most important aspect of watching TV programs about the impact of TV ads has been a lot of viewers, especially children Television as the most powerful instrument of throng communication, is considered most suitable by the Propaganda In view of the worlds population, prevalently young people communicate with the outside world through television, the most important means of mass communication that we seek. Television advertising The media, commercial-grades, and its overall meaning and types of advertising messages that the employer pay for a certain du ration of the broadcast will be available.TV advertising in novel years have had in truth progressive and growing, Apart from their relative, the most important sources of information on cultural, economic and social trends among And significant bow on the formation of patterns of intellectual, emotional and behavioral hearing, especially children, have. Poor-Norooz (1377). The research, to analyze the content of television advertisements, especially children, is in Iran. His first TV ads the content of the nine categories of children toys, safety, education, social hygiene, food, educational materials, refreshments, games and clothing distribution sites During the six-month period after(prenominal) it has been investigated. Based on the findings, related to advertising junk food and toys, and most game sites and educational materials, to have the least playing time.Also, the advertisements related to the edible material, which has the largest share of ads that are not nutritiou s and role in physical growth and nutrition of their children. Interestingly, none of your bread, dairy products, fruit and fruit juice (effects on growth and nutrition of children) is not present in the samples. Also, half of the junk food advertisements, to promote various types of deep brown and ice cream gasp and a third of them have been assigned. However, high levels of salt and a puff of sweetened chocolate and ice cream because of the high forage is not good. Instead of thinking about the study, even a TV ad on wellness issues, there is no the dental lot to children to educate.The effect of television advertising on children The researchers performed many studies have concluded that watching television advertising, on attitudes, life style and consumption pattern of the behavior of the audience, including children, be activeed. However, the effect of the various factors such as age, amicable class, economic, message presentation, family structure and 2 Interdisciplinar y Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 relationships governing the time watching television. For example, children who are at an early age because of square offed cognitive abilities, the reality of what they think of television viewing and much closer to reality television programs that children know of content that are most call fored.Accordingly, the potential of childrens age and years of TV ads, most children that age are high. There are to a fault strong family relationships and causes children to be influenced by television programs. Parents with children studying the reality of online life that it can monitor and control, they are more aware of advertising and commercial purposes and the negative view about these programs is more critical than. While the relationships between family members that it is hostile, Children may achieve the advertised product, make life difficult for their parents . Affect the presentation of a dvertising messages are considered an important factor.So if someone can confirm a great year for goods and services, behold it with your children more likely to show having been advertised products Since young children in the diagnosis of non-reality reality Still have not found the necessary cognitive skills, Therefore, children programs and cartoons of famous personalities, young children can distinguish reality from fantasy in the wrong pockets And the perception that the advertisements are false. The intensity of these programs is more displaceed. Duration of exposure to advertisements, other factors affect them. Peruvian television viewers up pills than it is viewers not so serious, the impact of advertising is acceptSo that more forethought to the show and to trust them and have a more positive attitude. Since advertising is rarely the main aspects and key production such(prenominal) as materials used how to work and show the product value, the sale of a blower and non-m isleading, and the consequences Has many negative consequences that are important 1.Parental pressure on children to buy advertised products and refuse to fulfill the wishes of their parents (The dream is more demand) and that conflict between parents and children leads to conflict. If parents refuse to buy goods in question, it would be sinful to their children, if you accede to the demands of parents and children, certainly the price they pay for a toy or food package, the price will be higher, because thats what common sense would forbid it. 2. Another negative consequence of television advertising, consumption of food products such as candy and fruit juice is fresh. About 80 part of the volume of television ads promoting these products makes up the children. All of this publicity, the belief that young children about nutrition and the impact of food.Children can not understand that eating foods with high sugar levels, because weight gain and tooth decay is their ( newfangledman , 1377). 3. Since most advertising, scenes from the life of the rich and affluent children can be displayed, without this, undesirable tendencies and trauma in the lives of other children who can yield it will not it may even make it to the crime and unethical behavior you have to captivate it, to push. Critics of television advertising Critics of the ads are responsible for the problem of child obesity for promoting energy and food products that have relatively high fat and sugar and salt. So in many countries the demand for consumer and health organizations Policies to limit food advertising to children (Buijzen & et al. , 2007, 231).Even more established groups in the feet And adopting new hypotheses and test them to come and assay their provender advertising in childrens programs are broadcast In violent behavior, disrespect, and stealing in children is effective Because these behaviors promoted in TV ads for food products is a view (Page Brewster, 2009, 150). But what was o f concern to all, in recent years the food and beverages to children and adolescents as a major force in the market has and thus they are now strongly and specifically target their advertising and marketing efforts are placed. Food marketers are provoke in buying power among the youth because they are consumer products the direction of these techniques and multilateral take to deplumate young people when they are young, they use Time to grow their stigma and their food products in the future affect buying behavior. (Story French, 2004, 14).Food is one of the most important promotional goods and therefore attracts a lot of research efforts. (Zwier, 2009, 109) In the long-term investments that seek to Marketers and a stable market, relying Dependence on customers and their loyalty Their strategy to attract young people think its because The condition of their success to a life of its customer Kids also an important market for the missionaries offer commercial message and food are in direct contact 3 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 Prices for products that taste good with children and adolescents is the money will be spent on children by their parents because they do.In adolescents 8 to 17 years estimated that approximately 75% of adolescents and their families on food costs impact In addition, young children, the more likely Purchase directly to a consumer market are considered important . ( Powell et al. 2007, s253) To achieve this goal of marketing channels and techniques are certain that these channels are Television advertising, advertising schools, kids clubs, internet, toys and products with the logo of a company (Story & French, 2004, 14) And advertising techniques, such as the portion out families who rejected these ads They were calling for a ban or restrictions on scope of work (Mehta et al. , 2010, 5).But in the advertising and marketing on childrens interest It works for both physical and mental nuisance that was followed Families, parents, nurses, and community governments were sensitive to this type of advertising As far as food manufacturers and their breeders, professional organizations, indite and visual media, education and food and consumers have the ability to provide dietary patterns, disease prevention and health promotion is. (Lohman Kant, 1998, 27). The story of television and advertising of foodstuffs Commercial food advertising to children is increasingly relying on the general 5 1) A breakfast cereal 2) Sugar 3) Snack 4) Non-Alcoholic Beverages 5) Fast Food Restaurants, (Buijzen et al. , 2007, 232). With a inadequate list of five can be important to realize Food advertising to children in the world was too sweet and fatty and are consistent with dietary recommendations. Story French, 2004, 14) But because health has perpetually been important, The major manufacturers also see ads from far left And build their physical and sporti ng activities, special attention has been And of course food and beverage ads that were related to physical activity and athletic ability Significantly more welcomed by the children were exposed to ads that were more entertaining aspects of the game. (Flot et al. , 2006, 244) But because of this sensitivity with special attention to health and the prevalence of obesity among children are around. To fully understand the relationship between advertising and food consumption patterns of children in need showing the relationship between advertising and food consumption in children and we try the pursuit 1) Advertised food brands 2) Different items are high-energy foods that are advertised 3) Consumption of all food products (Buijzen et al. , 2007, 235). Broadcast advertising can cause changes in food favourences and consumption rates for children and Increase the brand advertised.This is often caused by the remark-response will explain the psychology of advertising Argues that advert ising leads to awareness of advertised brands tend to be Mark is buying it and taking it (Ibid, 232) However you choose to display ads only lead to commercial brands and types of food intake does not increase But the ads are related to high-energy food products, Such hangs in the pattern of food advertising to children, they will increase the risk of obesity. (Ibid, 232) Explain the effect of stimulus response to high energy consumption as a social learning theory as it appears Modeling the behaviors such as eating in advertisements that have been portrayed in the audience is led to similar behavior. Display ads can lead to the use of a position brand, use of energy products and be food intake is increased (Ibid, 232). Effect on three levels Promoting food choices not only affect childrens food brands but they use different types of high-energy food products are developed.Communication with verification of the theory of predictive effects of stimulus response advertising, the e ffect of food advertising a particular brand to other brands of food that can be generalized 4 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 (Ibid, 236). The more fatty foods children choose to include foods that contain carbohydrates between fatty foods and prefer the use of the advertised brand name is lost to Mark (Boyland & et al. , 2008, 760). However a small bit of openly advertising their products as light manufacturing, have introduced a simple and low-fat That they are dedicated to those who are concerned about their weight and take care (Henderson & Kelly, 2005, 194).However, food advertising goes to the side That promote sallow food such as chocolate chips and more healthy food such as vegetables and fruits are brought under their domination (Zwier, 2009,109). Family background At first glance, it seems, is that what parents feed their children are still the primary usher And overall financial costs they can c ontrol And the final purchase decisions are made in the world of buying and selling are also The amount of food available to children in the al-Qaeda control Like to eat snacks and determine what we have dinner tonight? But research shows that when obtain for children separated from their parents wishes and priorities are not important. It is understood that they will not even buy some food brands Children who do not like to bother them (Buijzen et al. 2007, 237). The family of one of the most important factors in predicting childrens consumption patterns. High-income families with children generally consume more food. And a variety of materials, energy and greater use of the advertised brands. Parents with high incomes than lowincome parents can afford to buy food are more Thus in families with high power tend to buy more expensive food and beverage brands. In addition, higher income families are often both parents Employees. This makes it hard when they are And a strong desire t o buy more food and be ready. Be higher in families with income, advertising significantly associated with food brands.On the other hand, low-income families regardless of brand name products, only the amount of food and beverage advertising influences the pattern of low-income families with higher incomes are influenced by television advertising to justify the Children from families with high income (Ibid, 237). Despite the ads that their audiences are children According to the story of their age, character, visual, musical, musical, noisy and with the special effects (Mehta et al. , 2010, 5) But the children made their own banners and ads that do not matter adult And the range of ads when watching TV in the sight of them, are discussed The large volume of ads that are discussed are the ones who made exclusively for children (Ibid, 5).Besides making television advertising professionals to grasp the way they, To overcome the effects of competition on the more eternal in the minds o f consumers and their young, they Thus the stage to television advertising has become exaggerated soupcon good, Fixation and dependence, the physical embodiment of a crime, deceit, theft and robbery, to get over the need for food and non-respectful behavior with adults (Page & Brewster, 2009, 105). Obtaining this information is not strange if we worry about Concepts that children will be broadcasted on TV ads for food, increased. ken of these issues as warning to officials and other supporters of child health and is instead Have a closer life at these issues (Ibid, 154). Lawyers and policy makers about the prevalence of food advertising and its potential impact on audience behavior, insight and gain more knowledge. (Henderson & Kelly, 2005, 191).Food can also be studied by program line critical thinking skills that may be associated Food advertising to help consumers (Ibid, 191) Despite what you would think the findings manoeuver that Relatively good level of awareness and unde rstanding of children Even though you have no take care necessary Because of their lack of skills or knowledge are not sufficient to But what is certain and proven by scientific research, Is that children over 7 years of children ages 2 to 6 years of advertising are likely affected And children ages 7 to 11 years with the intention of the ads, but are aware of the skills that are not used Unless they are explicitly to be reminded that you have a reaction (Mehta et al. , 2010, 5). Children between 10 and 12 years promoting and producing ads to those who are aware of the sensitive but not (Ibid, 5). CONCLUSION Children are more vulnerable to advertising. Different laws in different countries to limit the number of ads used to be, kind, Content and timing of the broadcast ad covers For example, advertisements for toys for children to play in Greece is limited to late night hours Australia and Belgium, and in advertisements broadcast during childrens broadcasts A few minutes before it is banned.Some researchers believe that it is better to limit excessive advertising Products to develop awareness of parents of children and to discuss with them about products and promotions the researchers say understanding the power to limit excessive growth of advertising and the guys decide to delay. Ways to protect children against advertising is to review and update. The substitution of digital television in the roughly future I can easily while watching the TV screen by air pressure a key to enter the Internet world in the world of digital TV, which will flip-flop the TV for the kids there will be no other limit and children will have go off 5 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 access to any kind of advertising.New technology also allows advertisers to extensive information watching habits of children in the media to obtain and thus make them more targeted. So parents and teachers should increase the will power and self-esteem in children, so bring the kids once I see ads that are part of the economy, society correctly imagined to be the means of advertising. Techniques and methods of advertising to children should be taught and developed the power to judge and criticize them. The ad can not promote, or sell their goods to attract customers. It can only draw attention to the customer, to persuade him to buy. If the buyer has enough information to evaluate the ads and advertisers.In general we can say the main criticisms against television advertising on children include 1 Unlimited and masterless effects of advertising on children 2 Promote consumerism and false needs 3 Disorders of children on the invoke and Health 4 Create gender discrimination REFERENCE 1. Bergler, R (1999) the Effects of Commercial Advertising on Children. Commercial Communications, January 41-48. 2. Bjurstrom, E (1994) Barn och TV-reklam En introduction till forskningen on TV-reklamens paverkan pa a tomic number 5 Children and television advertising An introduction to the research on the effects TV commercials have on Children. capital of Sweden Konsumentverket (Rapport 29). 3. Boyland, E. J. , Harrold, J. A. , Kirkham, T. C. , J. C. G. Halford. (2008) Does television food advertising affect childrens food preferences? Appe te, 51, 751-764. 4. Buijzen, M. , Schuurman, J. , E. , Bomhof. 2008) Associations between childrens television advertising exposure and their food consumption patterns A household diarysurvey study Appe te, 50, 231239. 5. Consumers International (1999) aristocratic Targets A Survey of Television Food and Toy Advertising to Children in Four Central European Countries. 6. Folta, S. C. , Goldberg, J. P. , Economos, C. , Bell, R. , R. , Meltzer. (2006) Food Advertising Targeted at School-Age Children A Content Analysis J Nutr Educ Behav, 38, 244-248. 7. Goldstein, J (1998) Children and Advertising The Research. Commercial Communications, July 4-7. 8. Gunt her, Barry, McCarthy chlorine, Jill (1380). Children and Television. Nusrat Fata translation. Soroush. Tehran. . Henderson, V. R. Kelly, B. (2005) Food Advertising in the Age of Obesity Content Analysis of Food Advertising on General Market and African American Television J Nutr EducBehav, 37, 191-196. 10. Hosseini, Negin (1385). Fighting for childrens television. Information. Tehran. 11. Kinnucan, H. W. , (2003) Optimal generic wine advertising in an imperfectly Competitive food industry with variable proportions Agricultural Economics, 29,143158. 12. Lohmann, J. , A. , Kant. (1998) Effect of the Food Guide Pyramid on Food Advertising JNE, 30, 23-28. 13. Mehta, K. , Coveney, J. , Ward, P. , Magarey, A. , Spurrier, N. , T. , Udell. (2010) 14. Australian childrens views about food advertising on television Appe te, 970, 1-7. 15. Newman, and Philip Newman, Barbara (Winter 1377). The effects of television on childrens growth. Ismail Biabangard translation. Research and Evaluation, numbers 15 and 16. 16. Page, R. M. Brewster, A. (2009) movie of Food as Having Drug-like Properties in Televised Food Advertisements Directed at Children Portrayals as Pleasure Enhancing and Addictive Journal of Pediatric Health Care, 23, 154-157. 17. Pejman Arash (Spring 1381). The effects of television commercial advertising on childrens social relationships. Research and Evaluation. 29. 18. Pour March, Manijeh (Winter 1377).Content analysis of television advertisements, especially children, research and evaluation. 15 and 16. 19. Powell, L. M. , Szczypka, G. , F. J. , Chaloupka. (2007) Adolescent Exposure to Food Advertising on Television American Journal of Prevent ve Medicine, 33, s251-s256. 20. Saatatmand, Zohreh. (Fall 1376). The effects of television on children and adolescents. Education. 5. 21. Story, M. & French, S. , (2004) Food Advertising and Marketing Directed at Children and Adolescents in the US International Journal of Behavioral sustainment and Physical Activit y, 1, 1-17. 22. Zwier, S. (2009) Medicalisation of food advertising. Nutrition and health claims inmagazine food advertisements 19902008 Appetite, 53, 109113. 6

Benefits of Coffee Essay

Kristen Kirkpatrick said that a study in 2012 showed that three or more than cups of c onwardee a day debases the risk of death regardless of whether participants drank caffeinated or decaffeinated coffee bean. 2. Makes your reproductive system felicitous d. Men would you like a drink that could turn away your chances for prostate cancer? And ladies wouldnt you like to lower your risk for endometrial cancer? e. Kirkpatrick also says that a 2011studyfound that men consuming at least six or more cups a day reduced their risk of prostate cancer by 20 percentAnotherstudypublished in theJournal Cancer Epidemiology, Biomarkers and legal communityfound that women who drank more than four cups of coffee a day had a 25 percent lower risk of endometrial cancer. 3. Lower risks of Type 2 diabetes f. A 2012studyfound that a commingle in coffee can actually help block a substance in the tree trunk called human islet amyloid polypeptide that may play a role in the development of diabetes. andstudieshavedemonstratedthat caffeinated coffee consumption is linked to decreased diabetes risk as well. 4.Protects your brain g. When you catch fire up to the smell of coffee in the morning do you usually smile? h. Coffee drinkers ar less likely to develop dementia and Alzheimers later in life according to a study done in 2009 i. The smell of coffee can help reduce stress that could be associated with loss of sleep 5. Good for skin j. Drinking coffee may help you to ward off basal cell carcinoma So, the next time you are wondering whether you should have that second cup of coffee to perk you up, relax. At least now you know how it could help you

Analysis of the Fashion Industry Essay

Fashion is unmatched of the humanss most important creative industries. It has provided economic thought with a canonical example in theorizing about consumption and conformity. Social thinkers have languish treated path as a windowpane upon social class and social change. Cultural theorists have focused on invent to reflect on symbolic meaning and social ideals. Fashion has also been seen to embody representative characteristics of modernity, and even of culture itself. E in truth(prenominal)one wears garment and inevitably demoteicipates in air to some degree.However, it would be an understatement to say that port influences just clothing in fact, to be very precise expression influences almost every aspect of our daily life. More frequently than not, Fashion trends are a reflection of the political, social and economic changes and developments around us. Fashion is an important part of not moreover arts but maybe even more of economy. At first discern only the aesthet ic aspect of it is visible with the beauty, amazing creations and materials. But if one looks more carefully, the whole highly developed and profit producing manufacture lies behind this glitter. The fashion industry exists of four levels the exertionion of raw materials, mainly textiles , leather and fur the production of fashion goods by designers, manufacturers, contractors, and others retail sales and various forms of advertising and promotion.These levels consist of m whatsoever separate but interdependent sectors, all of which are devoted to the goal of satisfying consumer pauperization for apparel under conditions that enable participants in the industry to operate at a profit. Not only The global fashion apparel industry is one of the most important sectors of the economy in monetary value of investment, revenue, trade and employment generation all over the world, but also The Business of Fashion is an native daily resource for fashion creatives, executives and entre preneurs. Selling is the final activity of business .In order to survive , the efficiency to sell has a great portion of importance among other business abilities. The fashion industry is sort of a very sensitive industry toward changes in the cultural , social and economic factors .It is intercoursely harder or more complicated to understand why a product of a fashion industry sells darn others are not. Companies perform various efforts to enhance their selling capabilities. Conducting a trade analysis, that is, reviewing the strengths of an organization, its weaknesses, opportunities it can capitalize on for maximum profits, and the threats to achieving its full potential provides very invaluable information to the organization about the market and agreement the industry, as well. The analysis is used to define both the unfavorable and favorable factors and their impacts on goals of the business.The fashion industry, which is very volatile, is not an exception, it too has its own share of strengths and opportunities which once utilized by an organization can sponsor it grow substantially and weaknesses and threats which the organization must strive to minimize to the lowest possible levels. Fashion merchandising is based on the identification of market trends which are used to analyze, develop and configure related marketing strategies and promotional activities for fashion products. Fashion marketing is the application of a range of techniques and a business philosophical system that centers upon the customer and potential customer of clothing and related products and services in order to meet the long term goals of the organization.The very nature of fashion, where change is intrinsic, gives emphasis to marketing activities .Essentially fashion marketing is dispassionate of elements of fashion designing and marketing management which are combined together to develop a all-around(prenominal) marketing plan for fashion products. This marketing strat egy and the related plan is composed of different tasks relative to the elements of promotions, advertising, retailing, branding, affiliate marketing, and distribution. In order to be successful fashion marketers have to be upcoming orientated with forecast information about the market. The fashion industry take aways that in order to have an effective fashion marketing strategy, companies need to understand and identify their customers, the trends in the fashion industry as well as how the branding and the marketing of their products effects the purchase behavior of the consumers. This knowledge is the main resource available to fashion marketers to develop a marketing strategy for their fashion based products .Marketing in the fashion industry is often difficult as the industry is very volatile with constant changes taking place in its external as well as internal environments. As a result the approaches taken towards fashion marketing have to be adjusted and revamped in order to effectively target the latest and future trends. A myriad of factors define the fashion retail market, namely the interactions among fashion companies and the interaction between fashion companies and the consumer. The retailers seem to have the most bureau in defining the market as they possess the power to market goods at prices desirable to them.However, the market price is in fact also determined by consumers. According to basic economic theory, the price of a good is determined by the demand by consumers and supply of the good by the producers in the economy. Especially for the fashion retail market, fashion trends are forecasted by analysing results of consumers emotions towards the previous trend. Hence, consumers do play a vital role in forming the fashion retail market as well. Consumer culture or consumerism, is the theory that a progressively greater consumption of goods is economically beneficial. Fashion creates a desire for ownership. Coupled with mass media and ad vertising, market makers sell lifestyles and consumers consume much(prenominal)(prenominal) products and lifestyles in hope for upward mobility in the social hierarchy.This creates a culture of hedonism through the impression that one can purchase a status and in turn, happiness. As such, this new consumer culture lays the foundations for consumption, and demand and supply, of fashion in a society. However, fashion comes and goes and is never constant. But with the ever changing trends and fashion, we see that muckle have to constantly buy and consume new goods and services to stay in fashion. The frequent reformation of fashion in our capitalistic society makes it an effective marketing strategy as the constant update of trends and the human desire to fit in keeps the fashion industry alive.The fashion industry is a product of the modern age. Prior to the mid-19th century, most clothing was custom made. It was handmade for individuals, either as home production or on order from dressmakers and tailors. By the beginning of the 20th centurywith the rise of new technologies such as the sewing machine, the rise of global capitalism and the development of the factory system of production, and the proliferation of retail outlets such as department storesclothing had increasingly come to be mass-produced in standard sizes and sell at fixed prices. Although the fashion industry developed first in Europe and America, today it is an global and highly globalized industry, with clothing often designed in one country, manufacture in another, and sold world-wide.For example, an American fashion company might source fabric in China and have the clothes manufactured in Vietnam, finished in Italy, and shipped to a warehouse in the United States for distribution to retail outlets internationally. The fashion industry has long been one of the largest employers in the United States, and it remains so in the 21st century.By any measure, the industry accounts for a significan t share of world economic output. There is no doubt in the importance of fashion as an industry branch. The amount of money it produces and the number of people it employs makes it a very significant area in the world of economics. On the other side economic situation and changes indoors it also leave trace on fashion industry. Being so closely entwined any small analysis cannot be done without observing both